Ecosa vs Emma vs Eva (and how Ausbeds stacks up)

Who's who

Ecosa: Australian-owned, assembled in China. Started as a single all-foam mattress and has grown into a full hybrid range. B-Corp certified and carbon neutral – I think that's genuine.

Emma: German company (Emma Sleep GmbH, Frankfurt), launched in Australia in 2020. Operates in 30+ countries with a broad range focused on budget-to-mid-range hybrids.

Eva: Australian-owned, founded 2017. Sells online and has expanded into furniture. Their flagship is the Premium Adapt Mattress ($1,690 queen) – a hybrid with a 5-zone pocket spring system.

Ausbeds: My business. Handmade in Marrickville, Sydney, since 2012. GOLS-certified natural latex, honeycomb pocket springs, fully modular design.

What's inside each mattress

Ecosa

Ecosa's range has grown a lot. For this comparison, I'm focusing on their two main hybrids – the ones closest to what Ausbeds makes.

Ecosa Pure ($1,740 queen, 29cm)

Their best mattress, from what I can see. 7-zone pocket spring system in a standard row layout, with firmer edge springs. Above the springs: 3cm open-cell foam and gel-infused memory foam, 2.5cm of mini pocket springs (~2,000 micro coils), and 3cm of natural latex. Cover is removable and washable.

Adjustable firmness: arrives Medium-Plush. Unzip, flip the top comfort layer, and you get Medium. Two settings total. You can't change the spring tension at all.

Ecosa CoolComfort ($1,990 queen, 28cm)

Built for hot sleepers, they say. My rule is more foam = more heat, so I'm slightly sceptical. 5-zone pocket spring system with firmer edge springs. Comfort layers: copper-infused polyurethane foam, graphene-infused polyurethane foam, thermoplastic elastomer (their FlexMatrix grid – an open-structure layer they claim improves breathability), and open-cell polyurethane foam. No adjustable firmness – medium firm, fixed.

What Ecosa doesn't offer: you can't swap spring tension. If the firmness is wrong for your body weight, you're limited to the flip (Pure only) or a return.

Emma: budget hybrid mattresses

Emma Comfort ($1,459 queen, frequently discounted to ~$799, 25cm)

5-zone pocket spring core in a standard row layout, with three foam layers on top: polyurethane, memory foam, and a supportive foam base. No latex. No adjustable firmness.

It does the job. Foam quality is ordinary, and the spring system is standard – but at $799, it's hard to beat. The numbers back it up: 4.6/5 from over 9,200 reviews is a decent score, all things considered!

Spring count: 600–700 springs at a standard 18cm height.

Emma Luxe ($2,419 queen, frequently discounted to ~$1,199, 27cm)

7-zone pocket spring core (standard row layout) with four foam layers: proprietary polyurethane foams, memory foam, and a supportive base. No latex. No adjustable firmness. You're paying a few hundred more than the Comfort for an extra foam layer and two additional zones.

Reviews are stronger – 4.7/5 on ProductReview. Still, all-foam comfort layers, and you have no ability to swap materials or change spring tension after purchase.

Spring count: 550–650 springs.

Eva: mid-range semi-adjustable hybrid

Eva Premium Adapt Mattress ($1,690 queen)

A hybrid mattress with a 5-zone pocket spring system in standard configuration, plus a foam box perimeter for edge support. Above the springs: a firm polyurethane foam layer and a flippable soft polyurethane foam layer. Eva claims 9 different firmness combinations – you achieve these by rearranging the foam layers above the springs, not by changing the springs themselves.

Eva also offers a half-half option, meaning comfort layers can be configured differently on each side of the bed for couples with different preferences. Like the Sleeping Duck, that's genuinely useful. They have a 100-night trial and a 10-year warranty.

What you can't change: the spring tension. Like Ecosa and Emma, if the springs are wrong for your body weight, you adjust by layering foam differently – which masks the problem rather than solving it.

Ausbeds: premium latex hybrid mattresses, made in Sydney

All three Ausbeds models share the same structure: 986 pocket springs (queen) in a honeycomb pattern and a 5cm GOLS-certified natural latex comfort layer. The difference between models is cushioning:

• Cooper ($1,950 queen): no microspring layers, direct and responsive feel. Firmness range: 8–16.

• Aurora ($2,450 queen): one microspring layer (1,600 springs, queen), balanced feel suited to back and stomach sleepers. Firmness range: 5–16.

• Cloud ($2,950 queen): two microspring layers (3,200 springs, queen), maximum cushioning for shoulders and hips. Firmness range: 2–16. Chosen by 69% of customers.

The honeycomb spring layout fits more springs per square metre than a standard row layout – 986 vs the typical 768. More springs means better point elasticity: the mattress responds more precisely to your body shape.

Spring tension is matched to your body weight before the mattress is built. A 60kg person and a 110kg person shouldn't be sleeping on the same springs. Ausbeds uses three spring tensions (soft, medium, firm) and three latex densities to match.

Every mattress is fully modular. During the 7-month sleep trial, you get two free component swaps – springs, latex, microsprings, whatever needs adjusting. You can also fine-tune firmness at home by repositioning the felt layer or flipping the spring orientation.

Head-to-head comparison table

Materials: foam

Memory foam and polyurethane foam are essentially variations of the same base material – a petroleum-derived polymer. Memory foam has extra chemicals and oils added for viscosity (that slow-sinking, contouring feel). Both compress over time. Both retain significantly more heat than natural latex or springs.

The Ecosa Pure includes 3cm of natural latex above its micro coils – genuinely better than pure polyfoam. The CoolComfort uses no latex; the FlexMatrix grid is a thermoplastic elastomer designed to mimic the airflow benefits of springs without being springs. Clever engineering, but it doesn't reduce foam mass.

Emma's comfort layers on both models are entirely polyfoam and memory foam. No latex. The proprietary names (like Aerofoam, MemoryAdapt, ThermoSync) are marketing labels for polyurethane variants.

Eva's comfort layers are also polyfoam. No latex.

At Ausbeds, the comfort layer is 5cm of natural latex. Latex outlasts polyfoam three to four times over, doesn't develop body impressions the way foam does, and has an open-cell structure with pinholes that dissipate heat. The springs handle support, the latex handles cushioning. No thick foam stack needed.

Adjustability

Ecosa Pure: flip the top layer for two positions. That's it. The spring tension is fixed.

Ecosa CoolComfort: no adjustability at all. Fixed medium firm.

Emma (all models): no adjustability. One firmness level per mattress.

Eva Premium Adapt: rearrange foam layers for up to 9 combinations. The springs are still fixed.

Ausbeds: three DIY levels at home (felt repositioning + spring flip). Beyond that, swap the entire spring unit for a different tension, swap the latex, and add or remove microspring layers to change the model. You pay only for the component.

Sleep trial periods

Ecosa and Eva offer 100 nights. Emma offers 150 nights. All are reasonable.

Ausbeds offers 7 months (210 nights) with 2 free component swaps included. The reason the trial is longer: it takes longer to know whether a mattress is right for you than most brands acknowledge. We stand by our product. Most people who contact us during the trial with a comfort issue choose adjustment over return. Returns are genuinely rare.

See our article Mattress Companies' Sleep Trial Periods Compared.

Which one should you choose?

Choose Ecosa Pure if: You want natural latex in a mid-range hybrid, good eco credentials (B-Corp, carbon neutral), and you don't need to change your spring tension. It seems to be a decently constructed mattress. Best for sleepers who know their preferred firmness and land on medium-plush or medium. The 15-year warranty is one of the strongest in the market.

Choose Emma Comfort if: You want a low entry price point for a hybrid mattress, free delivery anywhere in Australia, and a 150-night trial. The Comfort range is the best value - I personally wouldn't pay the extra for the Luxe. Go in with realistic expectations: it's budget-priced foam over a standard spring system. Be sceptical of any discount advertising (the ACCC took them to court over their pricing practices).

Choose Eva Premium Adapt if: You want an Australian brand with a half-half option for couples with different preferences, foam-layer adjustability, and a straightforward mid-range hybrid.

Choose Ausbeds if: You want spring tension matched to your body weight from day one, a mattress that can be adjusted and repaired for life, a 7-month trial with free component swaps, natural latex instead of polyfoam, and Australian-made by a small team you can actually call or visit.

Summary

Ecosa, Emma and Eva are all reasonable choices if you know your preferred firmness and you're happy to return it if not. The trial periods are fair. The price points are competitive. Just go in knowing that once the trial ends, what you have is what you have.

Ausbeds is built around a different assumption: that you shouldn't have to replace a mattress every few years, and that getting the spring tension right matters most. If you want to try it before buying, we're at 136 Victoria Road, Marrickville – open seven days. Call us on (02) 8999 3333, and we'll talk through what's right for your weight and sleep style. No pressure, no sales tactics.