Editorial Policy

How we create and maintain content at Ausbeds.

Who writes our content

All Ausbeds website content is written or reviewed by Karl van Lieshout, founder of Ausbeds and mattress maker since 2012. Karl has over 14 years of hands-on experience designing, manufacturing, and testing mattresses at our factory in Marrickville, Sydney.

Our product recommendations, firmness guides, and sleep advice are based on Karl's direct experience — making mattresses, delivering them, adjusting them in customers' homes, and sleeping on them himself.

Our editorial standards

  • First-hand experience. We only write about products we manufacture and have personally tested. We don't review or recommend competitors' products.
  • Real reviews only. Every customer review on our website is from a verified Ausbeds customer. We never create, edit, or incentivise reviews. Negative reviews are published alongside positive ones.
  • Accurate specifications. All product dimensions, weights, and materials are verified against our manufacturing records. If we update a product, we update the specs on the website.
  • Honest trade-offs. We believe in telling you the downsides as well as the benefits. If a smaller mattress size means limited bedding options, or a firmer spring means a longer break-in period, we'll say so.
  • No fake urgency. We don't use countdown timers, fake stock warnings, or artificial discounts. Our prices are our prices.

How firmness recommendations work

Our mattress fitting tool recommends firmness based on your body weight, using a system Karl developed over 14 years of matching customers to the right spring tension. It's a starting point — not a guarantee. That's why we include 2 free component swaps in our 7-month trial, so you can fine-tune the feel.

We use five weight brackets (Under 50kg, 50–80kg, 80–100kg, 100–120kg, Over 120kg), each with three firmness levels. The system is straightforward because, as Karl puts it: "We just use bodyweight. Works perfectly. No need to make it more complex."

Use of AI in content creation

We use AI tools to assist with drafting, editing, and structuring website content. All AI-assisted content is reviewed, fact-checked, and approved by Karl before publication. AI does not generate product reviews, customer testimonials, or firmness recommendations. For more details, see our AI Disclosure.

Corrections

If you spot an error on our website — a wrong dimension, an outdated policy, or anything that doesn't match your experience — please email us at sales@ausbeds.com.au. We'll investigate and correct it.